Play Store

google_logo_50

What to do when you get a call asking to deliver a Christmas campaign for Google? We put our Christmas jumpers on and started to work! The order was create
the campaign that Google had for their Google Play platform on 2013.

With lots of festive situations we divided it in 3 stages: Holidays, Christmas and New Year’s Eve.

What to do when you get a call asking to deliver a Christmas campaign for Google? We put our Christmas jumpers on and started to work! The order was create the campaign that Google had for their Google Play platform on 2013.

With lots of festive situations we divided it in 3 stages: Holidays, Christmas and New Year’s Eve.

Once decided we created for each stage a main illustration that appeared as the header of the website, plus lots of secondary illustrations to go with the Google Play app different sections: music, films, books…

We also filled out the assignment with a making of video, so we could share with everyone what a fun time we had. The overall campaign became a success not just in terms of brand awareness but also in an increase of app sales.

N_APPS
N_BOOKS
N_MUSIC
N_MOVIES
N_MAGS
N_DEVICES
H_HOME
H_APPS
H_BOOKS
H_MUSIC
H_MOVIES
H_MAGS
H_DEVICES
C_HOME
C_APPS
C_BOOKS
C_MUSIC
C_MOVIES
C_MAGS
C_DEVICES

Credits:

Client: Google Play
Art Direction and making: Lobulo
Photography: Lobulo
DOP: Alex Sans
Making of: Alex Sans

Lobulo Studio © London — hello@lobulostudio.com

Lobulo Studio © London — design@lobulodesign.com


New Business US — Ben Ardittiben@reach.tv

New Business US — Ben Ardittiben@reach.tv